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The Almond Board of California
Making Life Better by What We Grow and How We Grow
California Almonds are in high demand as one of the healthiest and most versatile foods in the world. However, recent droughts have brought scrutiny to the industries’ water and resource requirements. Studio Eleven57 is working to strengthen the almond value proposition, build global demand and drive strategy and innovation to help the industry become carbon neutral and zero waste.
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Created the global brand vision and Strategy
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20+ year relationship driving global demand strategy including industry vision, Board strategic planning and long-range market development counsel.
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Future trends and scenario planning to inform the Almond Board innovation continuum and build new platforms for competitive advantage.
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Sustainability positioning and approach. Counsel on 2025 Orchard Goals and communications strategy.
The National Pork Board
Becoming the Global Protein of Choice
Pork is the most consumed protein in the world but lags behind beef and chicken on many important demand drivers. Studio Eleven57 is working with the industry to re-position U.S. Pork as a global leader in taste, health and sustainability. This includes setting industry goals and strategies to help feed and nourish a growing population while becoming a leader in sustainable agriculture.
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Convinced the US Pork industry to commit to reducing GHG emission by 40% by 2030.
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Industry strategic planning to create new platforms for competitive advantage and drive consumer demand.
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Worked with NPB leadership and partners to build an extensive and comprehensive, multi-channel demand landscape.
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Helping to envision and develop three new internal competencies including nutrition research, innovation and sustainability.
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Worked with NPB leadership and partners to elevate industry ethical principles and set social responsibility and sustainability goals.
The Hass Avocado Board
Building Sustainability Into the DNA of the Industry
Avocados are one of the most delicious, nutritious and loved fruits in the U.S.. Studio Eleven57 is working with the industry to build on these equities and realize industry sustainability aspirations. This includes driving research, innovation and best practices through the creation of the Avocado Sustainability Center.
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Actively creating the Avocado Sustainability Center
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Worked with HAB leadership and partners to conduct extensive qualitative and quantitative consumer research regarding awareness, importance and priority of sustainability in the avocado industry.
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Working with HAB leadership and the multi-country Avocado Sustainability Advisory to develop the strategic plan to create and launch the Avocado Sustainability Center.
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